Up until this season, I didn't have any problem staying plenty busy charging $65/hr per man (ground or aerial work) which included saws, rigging equipment and pickups. Aerial lift, bobcat, chipper, stump grinder and dump trailer all have an additional hourly rate ranging from $30-$150/hr.
On average, I bill out about $180-200/hr for a 2-man crew and my daily goal for an 8-hour day is $1400 though, on some days, we'll bring in $2k. When I run a 3-man crew, I typically bill another $100/hr for labor and equipment. Repairs, overhead and loan payments eat up a huge portion of the gross.
This year, work has been slower but I have still stayed busy up to this week where I am, for the first time this season, down to only 1 week of work on the calendar. While I'd rather have a month's worth of work lined up right now, I have no intention of lowering my rates to compete with the local lowballers who are doing removals at half or a third my rate. I'll stick to pruning and hope that people will continue to pay for my experience and qualifications.