We keep hearing how ISA/TCIA etc. should fund advertising campaigns to get the word out about what we do.
Members often seek more from their organizations, without using what's there already.
Hello--they already are! Forwarding info like this http://tcia.org/blog/business/tree-pruning-purpose can go a long way to educate our potential clients. If you value your time, it's a lot more cost-effective than just talking to them. ISA also has a boatload of useful stuff.
Tchukki does a great job explaining why we MUST establish the job objective, before selling or doing the work. It doesn't matter how you prune or anything else--you are violating the A300 Tree Care Standard and asking for trouble if you go to the 'What' without first understanding the 'Why'.
Members often seek more from their organizations, without using what's there already.
Hello--they already are! Forwarding info like this http://tcia.org/blog/business/tree-pruning-purpose can go a long way to educate our potential clients. If you value your time, it's a lot more cost-effective than just talking to them. ISA also has a boatload of useful stuff.
Tchukki does a great job explaining why we MUST establish the job objective, before selling or doing the work. It doesn't matter how you prune or anything else--you are violating the A300 Tree Care Standard and asking for trouble if you go to the 'What' without first understanding the 'Why'.