Mitox Chainsaws (and other Mitox stuff)

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Aled Owen

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http://www.mitoxgm.co.uk/product/mitox-4116-chainsaw.aspx

I'm sure more power can be gotten out of that for it's engine size, but although the Mitox tools are fairly unknown at the moment many distributors have given them high marks saying they are good quality tools. The price is fairly appealing too.

I'm pretty interested in the Mitox 4116 and then the Mitox 270MT Multi-tool, which comes with all three tools in one package. I think it's just a UK company but can't be too sure.
 
It looks like generic chinese imports, albeit with a half decent company backing the product. As ever, spares will be the problem - when it breaks in a few years, who will have the parts?
 
Mitox

Dear Aled, my name is Mark and I work for Mitox UK, I read your posts with interest and just wanted to introduce our company in a little more detail.

The Mitox brand has been around for some 6 years now and is growing from strength to strength as a quality affordable brand. As you rightly pointed out there is a similar product available from a DIY store, although there are some fundamental differences -

1. The Mitox chainsaws are spec'd with premium quality OREGON cutter bars and chain
2. We also only use genuine WALBRO Japan carburettors
3. We add premium quality features such as 'Smart-Pull' easy start

other similar saws are fitted with chinese unbranded bars, chains and carbs, which are low cost and unreliable.

In response to rxe's comment about spare parts, this would traditionally be the case with low cost imports, but Mitox is dedicated to working only with the specialist dealer network, where spare parts backup is crucial. We have around 250 Mitox dealers in the UK, all of which have access to our 100% spares service, so finding spare parts is definitely not going to be a problem in the future.

If I can help you with any other information about the Mitox brand, please don't hesitate to contact me.

All the best,

Mark
 
I think its interesting you recognize the marketing value of places like this. A good move. I know nothing at all about any Chinese built chainsaw. I do a little about marketing and enough about chainsaws to realize there are many low cost options as well as very strong brand bias. Unless there is definable & quantifiable technical advantages, price close to being equal, Stihl, Husqvarna et al will get the sale over a relabeled Chinese built saw. SO...put up some tech and performace related data to bait the conversation..post a video of one of yours vs. competition and expect others to do the same so make it clean straight repeatable data..then you might get interest from folks here. Without a "feature-function-benifit" story where the feature is something other than price...your going to be seen as a low cost option that looks almost like a chainsaw here. Remember, Stihl has proven for years that people will pay a premium for quality. Both Husqvarna and Stihl along with a few other (Jonsered, Dolmar etc) have proven a Pro will spend more to get performance reliability and acessible support...especially when his business bottom line depends on the saw!

Show what you have! Oregon and Walbro get to parity in those area's..what makes you better?


Dear Aled, my name is Mark and I work for Mitox UK, I read your posts with interest and just wanted to introduce our company in a little more detail.

The Mitox brand has been around for some 6 years now and is growing from strength to strength as a quality affordable brand. As you rightly pointed out there is a similar product available from a DIY store, although there are some fundamental differences -

1. The Mitox chainsaws are spec'd with premium quality OREGON cutter bars and chain
2. We also only use genuine WALBRO Japan carburettors
3. We add premium quality features such as 'Smart-Pull' easy start

other similar saws are fitted with chinese unbranded bars, chains and carbs, which are low cost and unreliable.

In response to rxe's comment about spare parts, this would traditionally be the case with low cost imports, but Mitox is dedicated to working only with the specialist dealer network, where spare parts backup is crucial. We have around 250 Mitox dealers in the UK, all of which have access to our 100% spares service, so finding spare parts is definitely not going to be a problem in the future.

If I can help you with any other information about the Mitox brand, please don't hesitate to contact me.

All the best,

Mark
 
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The most difficult thing to ***** with these types of products is the "lottery of quality and reliability". This reminds me of early Japanese optical equipment where the quality control left much to be desired. One could find a very reasonably performing bit of kit but you had to look through through couple of dozen units to find one good one. That's an unacceptable risk with items like a CS where you can't exactly work a dozen saws for 100 hours each and then say I'll take that one. This is why hard working users will usually go for reputable brands.
 
Show what you have! Oregon and Walbro get to parity in those area's..what makes you better?

To be honest, what he has is price. £149 for a saw with a level of backup is cheap. For someone doing an occasional bit of cutting, it might be a compelling proposition. You know where the dealer is, if it blows up in the first year, take it back. If it waits until the second year before blowing up, then you haven't lost much.

Of course, you'd have to prise my 460 out of my cold hands.....but I do recognise that is an £800 saw.

If they do carry a good level of spares, then they could build a brand that is cheap and cheerful and you can get fixed. I doubt they have any control at all over what goes in the saws, so spares will be hard.
 
To be honest, what he has is price. £149 for a saw with a level of backup is cheap. For someone doing an occasional bit of cutting, it might be a compelling proposition. You know where the dealer is, if it blows up in the first year, take it back. If it waits until the second year before blowing up, then you haven't lost much.

Of course, you'd have to prise my 460 out of my cold hands.....but I do recognise that is an £800 saw.

If they do carry a good level of spares, then they could build a brand that is cheap and cheerful and you can get fixed. I doubt they have any control at all over what goes in the saws, so spares will be hard.


He's competing with Husqvarna 440e's & 435's along with all those Poulans, Echo's, Small Stihl's like 211's etc. Even Dolmars...point is there are a lot of saws in the $200 dollars class....and for an extra 50 bucks most will go for a Husky or Stihl.

He's NOT competing with Stihl MS460's
 
I think in the UK it is a little different. I looked at the prices of small Stihls. So his £149 saw is somewhere between a MS211 (£292) and a MS230 in terms of engine size (£368). It comes with a longer bar as standard....so it must be a better saw as well :dizzy:

The Stihl prices I am using are discount....so in a dealer they would be higher. small Stihls are still super expensive over here.
 
You got that right about them being more expensive, though from bigger Stihl dealers in the UK they appear to be quite less than the retail price.

Even if the Mitox's are good quality saws there's still the specifications, that doesn't look too much power for an engine that sized and 5.3kg is pushing it a bit far, when I can buy an MS 181 which is lighter for an extra £50.
 
Mitox

Dear Aled, my name is Mark and I work for Mitox UK, I read your posts with interest and just wanted to introduce our company in a little more detail.

The Mitox brand has been around for some 6 years now and is growing from strength to strength as a quality affordable brand. As you rightly pointed out there is a similar product available from a DIY store, although there are some fundamental differences -

1. The Mitox chainsaws are spec'd with premium quality OREGON cutter bars and chain
2. We also only use genuine WALBRO Japan carburettors
3. We add premium quality features such as 'Smart-Pull' easy start

other similar saws are fitted with chinese unbranded bars, chains and carbs, which are low cost and unreliable.

In response to rxe's comment about spare parts, this would traditionally be the case with low cost imports, but Mitox is dedicated to working only with the specialist dealer network, where spare parts backup is crucial. We have around 250 Mitox dealers in the UK, all of which have access to our 100% spares service, so finding spare parts is definitely not going to be a problem in the future.

If I can help you with any other information about the Mitox brand, please don't hesitate to contact me.

All the best,

Mark
theres a lot of mitox stuff not being stocked now . you have a 100pc spares service?
 
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