Wonder if that one was specifically for the Simpson Sears store in Toronto? Def haven't seen that design of sticker either.
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Sears had an arrangement with the Robert Simpson department stores in 1953 before Sears opened any of their stores in Canada. The partnership with Sears was dissolved in 1978 but many of the Simpson Sears stores carried the name into the 1980's which may explain why not too many of this brand was labelled as such. The Simpson's stores disappeared in the 1990's after the Hudson's Bay Co. bought them out in 1978.