More control, as in mandatory testing, licensing, fees, fines, etc., keeps the hacks out. It's as simple as that. Those already in the biz who fear controls usually are the ones who, deep down inside, feel that they, themselves, are inadequately prepared, intellectually and otherwise, to meet a given set of rules and regulations. The guy willing to take down a 70' high, 50' spread, lightning-struck Cottonwood for $400, because he can "use the wood," against my $1750 bid to do it the professional, correct way, is threatening my livelihood, and I want his #$%* out of here. He is a threat to the homeowner, a threat to the ho's neighbors, a threat to the nearby trees and a threat to himself. I studied long and hard to become a professional arborist. I still take classes and short-courses, I still study for other certification. I pay my dues, my insurance, my taxes, and other obligations involved with our business. I live a comfortable life with a good income, for now. I deserve what I've got in this world, and I @#$*ing worked hard to get it. To just dismiss my good efforts, and the efforts of many of my brothers and sisters in here, when it comes to seeing our standard of living threatened by hacks who will underbid us by 75% as "that's life" is #$%%^&*! There are those who are willing to ratchet down their lifestyles and sink to the same level as the hacks, just to keep working, no doubt about it. I have more respect for myself just as others in here have respect for themselves, and we don't want to live in shacks with ten other folks and their kids. We want the good life we worked so hard for. We have seen our efforts pay off, in the past. We have seen our kids go on to good schools and good professions, and we take pride that we worked hard to help them achieve excellence. To see how certain parts of our population base can now undercut not only our bids but our very lifestyles is not something that ever should have happened in this country and it would NEVER have happened if tighter controls were in place. It's NOT a matter of Big Brother or whatever other guardian figure you wish to invoke. It is a matter of intelligent oversight keeping out the human garbage! Again, just talk to your favorite MD, DDS, DVM, JD or other professional who enjoys a six-figure income courtesy of professional oversight control organizations.
It is an impressive well written post, HOWEVER.. as much as I also do not like hacks outbidding me, in this recession everyone is doing something to save a buck, or make a buck.
Tell me this... if you could get your lawn cut for $75, or $25 what would you pay??
I would pay the $25, I dont know about you personally...
I would expect it maybe to not come out perfectly, but its just a cut! Also, if a guy cuts his foot off with his mower, he better have insurance becasue I sure aint payin for it...
Everyone is doin something to save a buck these days...
How much do you pay for your kids haircuts? $8 at the new barber shop down on the corner, or $20? (Maybe thats not a great analogy..)
Anyway, my point being is that although I also do not like being underbid... I accept that when it comes to a removal for example, there is always that risk, because its very cut and dry.
This is why I often try to branch out with what I do. I like to offer other services at the same time. Give an incentive to the customer. Educate them... Etc... Get crafty and find other ways to compete with those guys so I can still get my cake and eat it too..
As far as pruning work and other tree preservation work goes... industries are always changing. The more time that goes by, the more competition and changes that happen in an industry. Thats just how an industrialized naton is. You gotta stay on top of your industry and diversify.
Now I am not trying to say you don't have a right to vent, and be upset about not making as much money as you used to, or about having to undergo some changes and/or rethinking of your market approach/niche whatever.. But I guess what I am also saying is that it is a free country.
You gotta stay on top of your game! Switch things up. Change your image, logo, something. Change your marketing strategy. And educate your potential clients. And try something different.
Look at what happened to Ford and GM...
Communications, ergonomics, and also technology has come such a long way in the past few decades and they weren't changing fast enough. They were still doing things largely the same way. Newer younger companies gained a better hold on the market. Now Ford is being forced to almost rethink everything, and restructure!
Those oldtimers up there are Ford were being shown up.
I think its more about that, than about a bunch of hacks running around doing ghetto work and people liking them better. You may be forced to now more aggressively persue clients, and modify your selling program.
Cutting a tree is cutting a tree. Learn how to compete.
Rethink some of your financial statements, expenditures, and overhead, and again learn how to compete during these times.
When it comes to pruning, most customers know they are going to get what the pay for, and if you want to give them a flyer on "Why to Hire a Professional Arborist" from the ISA, and give it to them.
Also, just one more thing... Are you having other non work related problems? Because you really seem quite upset and very frustrated with this.
Hey man just be thankful you have a job right now.
Again, no disrespect, but step it up, and make some changes! You seem like you're a very knowledgeable guy, and trees are alwasys going to need good tree work.
Peace,
Greenstar-Boston
PS. Cambridge Landscaping is constantly outbidding me, and they are a large company! They'll do $1,200-$1,500 removals for $750! It pisses me off, so I just know that I have to get there first. And I've also changed my ads
good luck!