It could be too much fuel and wet flowing the plug. The carb could be way too rich and eth you squirting fuel down the intake is causing it to wet flow the plug. Have you checked the plug after you tried to start it and see if it is wet? If it's wet, then it won't fire, it is shorted out. Try and not put fuel down the intake but put your shoe into the handle and hold the throttle wide open and try start it. No choke.
Brian
Brian