With so many features, who wouldn't want one?! This came from last week's Menard's ad:
SPECIAL BUY! 18" Homelite (R) Gas Chainsaw Sale $149 each
Features 45cc Power Stroke (tm) engine with Zipstart (tm) technology. Twist-Tight (tm) chain tensioning, Safe-T-Tip (R) to control rotational kickback and deluxe case with two-cycle engine oil and wrench.
This ad was just too good not to post. It offers an interesting view into what (presumably) appeals to the box-store saw buyer. Between the Trade-Marked and Registered Trade Mark terms, everything on this saw is "special" in some way or another. If this is really meaningful to the average saw consumer, it is no wonder that even Stihl and Husqvarna are working on featurizing their saws with easy-start features, "easy" chain tensioning, and whatnot.
On a related note, for those of you who are dealers, do you have many customers come in who insist on these "gimicky" features? Or is it something that you usually have to sell them on buying?
SPECIAL BUY! 18" Homelite (R) Gas Chainsaw Sale $149 each
Features 45cc Power Stroke (tm) engine with Zipstart (tm) technology. Twist-Tight (tm) chain tensioning, Safe-T-Tip (R) to control rotational kickback and deluxe case with two-cycle engine oil and wrench.
This ad was just too good not to post. It offers an interesting view into what (presumably) appeals to the box-store saw buyer. Between the Trade-Marked and Registered Trade Mark terms, everything on this saw is "special" in some way or another. If this is really meaningful to the average saw consumer, it is no wonder that even Stihl and Husqvarna are working on featurizing their saws with easy-start features, "easy" chain tensioning, and whatnot.
On a related note, for those of you who are dealers, do you have many customers come in who insist on these "gimicky" features? Or is it something that you usually have to sell them on buying?