AJLOGGER
ArboristSite Operative
computeruser said:I have seen more saw shops and OPE dealers that are truly ignorant of their competitors' products than you can imagine. I've only known two saw shops that were actually competent in this area. In both instances, the owners were business people who are intelligent and articulate. They trust their customers (well, the ones who know what they're talking about), they are always willing to learn or to try out a customer's saw from a competing brand, and are honest in their dealings with their customers because they recognize the value of reciprocal respect. They are a pleasure to work with.
And then there's the rest.
Now I am no expert when it comes to saws, but I have picked up some knowledge from running them and from hanging around here. I have no interest whatsoever in hearing the foolish ramblings of an OPE dealer employee who is a straight-up idiot. For me, dealing with a dealer like this is a negative-value-added experience.
I think that a lot of younger guys go into OPE sales because, frankly, they have no marketable skills and are willing to work for peanuts to be around power equipment all day. This doesn't seem to be the case for the old-timers, though. The younger guys tend to be dumb as dirt and are usually white trash, and it shows. These are the same sort of folks who work at gun stores and carry on like idiots there - Kimber's pistols are not pounded together with a 5lb hammer when they mis-machine parts; yes, Glocks do break sometimes; and, I hate to break it to ya, but having thirty-seven "tactical accessories" hanging off your AR15 doesn't make you look like anything other than an juvenile idiot, which is made even worse when you can't even put five rounds in a 5" circle at 50 yards.
When it's all said and done, the guys who know their stuff tend not to need to prove the strength of their knowledge in overt ways. Badmouthing competing products, making obviously outlandish statements and claims, and belittling the customer are all bad signs that the salesperson (or store) is not particularly competent. The guys who know their stuff FIRST listen to what the customer has to say and what his stated needs are, then responds to it and asks follow-up questions as needed. He establishes a dialogue that serves to connect the customer with the best possible solution to his concerns in a calm, respectful fashion. The customer leaves happy, more knowledgeable than when he came in, and with the confidence that he can come back and receive good service and advice again in the future. The salesperson also comes away happy, having earned the respect and future business of a new customer.
It doesn't seem that hard to do.
Agreed! In any product line there is no one absolute superior product. I myself am a gun nut, I know for a fact that there are several awsome gun manufacturers of pistols. However I prefer Glock 99% of the time. That is not to say that other pistols are not just as good or maybe better. Same with saws, I prefer Stihl for reasons of my own, even though I will not buy a Husky does not mean that they aren't good saws. I am not that stupid. That is why I get aggitated to no end when someone bashes Stihl as junk or Husky for that matter because, both are great saws. And I agree with the original poster, if you try and force someone to buy your product by bashing the other brand, you will actually push them to the competitor. Because they will see some pros using that product and think why is he using that brand to make his living if they are junk. And then you look like a fool when you are wrong.